Hiring a Freelance Designer: What Entrepreneurs Need to Know

Designing and developing a website or app is tedious work. It requires extensive knowledge of UX, design, and code. While hiring an in-house developer might seem like the best course of action, many small businesses cannot afford to employ such a developer full-time. Therefore, entrepreneurs should consider hiring an independent contractor or freelancer.

There are plenty of platforms on which you can find skilled app designers and developers. But what do you need to know in order to hire the right person for your job?

Here’s a primer on hiring a freelance designer or developer.

Know your business

As the saying goes: you have to know where you are to know where you’re going. Before you start the hunt for a web designer, you must first look at your own business. Who are you? What do you do? What sets you apart from the competition? The answer to these questions will dictate how you start your search.

Think of it this way: you’re selling yourself to a freelancer just as much as they’re selling themselves to you. In order to create a compelling partnership, you must present a knowledgeable, stable front.

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