5 Tips for Using Social Media

The various social media platforms have steadily gained popularity amongst consumers from all industries.  Using social media successfully is a challenge for some businesses, causing them to experience a decline in sales and customer satisfaction.  Below are a few tips on how to create a successful and effective social media campaign.

Tip #1: It is essential to make sure that the social media campaign associated with the company is innovative, creative, and able to capture and maintain the audience’s attention.  If the consumers grow bored with the content provided to them, or worse offended, the company will experience a variety of negative consequences up to and even including, going out of business.

Tip #2: Concentrate on providing customers with quality content.  Most times business owners forget that it is not always quantity that is important, but rather quality is what will drive and keep their readers.  By providing a comprehensive plan for each of the social media platforms companies will be able to ensure that they develop respect amongst their consumers.

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3 Must Have Items for Your Consultant Tool Kit

business consultant tool kit

Image Source: Oasis Consulting Group

Being a consultant of any kind can be an extremely rewarding career, especially if you have the right tools.  Below are 3 must have items that every consultant should have in their tool kit (or briefcase).

briefcase

$41.99, Uniform City

Item #1: Sturdy Bag – This is most important because obviously a sturdy bag is needed to carry all of the other items on this list.  When choosing a bag for the kit, it is a great idea to make sure the item is stain and water resistant, has plenty of room with multiple pockets and a big zippered section, is light weight and comfortable to carry, has multiple straps for easier carrying, and a section to put a laptop or netbook.

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A New Day, A New Month, A New Year

A Letter From The Owner

I would like to first off thank everyone who has supported me and my company.  Last year was a long and bumpy ride, but it was all worth it in the end.  As I spent the last couple of months preparing myself and my employees for the upcoming year, I realized that the biggest goal I have is to make 2016 not only a great year for me and my employees, but a wonderful year for all of our loyal and wonderful customers, and for the great customers that we have coming to us.

So for this year, our resolution is to make sure that we continue to provide the best customer service possible and to make the results for our clients better than ever.

Here’s to you and your family, Happy New Year!!!!