Let’s face it, marketing is hard. It’s getting harder and harder to come up with unique ways to market your business, that’s why we came up with 10 Creative Marketing Tips for any Industry. Check out our list and let us know what your marketing ideas are.
Tip #1: Offer a Preview Version of your Product or Service
By creating a preview version of your product or service, for a lesser rate, you will allow new customers to experience your services at very low cost to them, which could lead to them becoming a long-term client.
Tip #2: Contact Influential Bloggers in Your Industry
Ask them to write a review about your business, product or service and maybe offer them a feature spot on your blog as well.
Tip #3: Try Out Advertising on Other Blogs
Look for the types of websites and blogs your target audience like to visit and contact the owner to see if you can sponsor them in exchange for advertising space on their site.
Tip #4: Write Blog Posts People Want to Link
When you write your blog posts, think of ideas that people will want to link to. The more individuals who recommend your blog posts, the more website traffic you will get.
Tip #5: Remember to Use Your Email Signature
When creating your email signature, ensure you add all of the links to your social media accounts and your website and also add your company slogan and logo. Make sure you update your email signature on your phone, tablet and any other devices or software that you will send emails from.
Tip #6: Try Sponsoring an Awards Ceremony or a Competition
Even though this can be kind of pricey, it will definitely get your company a lot of publicity. If you want to minimize costs as much as possible, look into nice award ceremonies.
Tip #7: Get a Table at a Conference
Sponsoring a table at a conference, be it in person or virtual, will not only allow your business to be seen, but will also provide you with a bunch of contacts that you can network with.
Tip #8: Try a Giveaway
People love free stuff and that will never change. Try contacting your local newspapers and magazines and see if they will offer you free editorial space in exchange for a prize. Or run a social media contest and the prize can be a promotional item (just remember make the item something the winner will use).
Tip #9: Give Promotions or Discounts for a Limited Time a Try
Offering discounts or a promotional item at certain times of the year is a great way to build your brand and followers. Try offering a “Summer Savings’ Promotion or a “Winter Deal” discount.
Tip #10: Design a Free E-Brochure
Offer it via download on your website, this will help not only bring traffic to your website, but it will also help you to build your email list.
What did you think of our tips? Have you tried any of them out before? Leave us your responses in the comments section.
About Elizabeth-Jamey Rand
Elizabeth-Jamey Rand is the President/CEO of Oasis Consulting Group, a consulting agency based in Miami Beach, FL that specializes in Business Development, Social Media, Event Planning, Virtual Assistance, Advertising, Real Estate Agent Help, Start-ups, Marketing, and Copywriting. By using an innovative outside of the box thinking approach when it comes to working with their clients, they are able to provide their customers with comprehensive research and everything they may need in order to run their business successfully and smoothly. To learn more, contact her at (786) 562-7601 or via email at firstname.lastname@example.org.